My dad always told me, son, any job is easy if you have the right tools. Marketing automation tools are becoming the hottest trend in digital marketing these days. That’s why I have outlined my top digital marketing automation tools in this post.
Or should I say marketing tool. That’s right, as I was originally looking for lots of different tools for different marketing functions until I came across Raven Tools.
The great thing about Raven Tools is that it pretty much takes care of all your core marketing channels.
Keywords analysis – content marketing - affiliate marketing – SEO - PPC - social media - lead generation - analytics
There are other automation tools that you may need additionally to Raven Tools. I would recommend Tweepi too. But like I said Raven Tools will cover your core operations.
It’s pretty powerful in terms of its ability to generate impressive bench marking and analytical reports. SEO is at the heart of the software. It also has lots of other great features including Research Central (which gives you sophisticated keyword research) and a social media scheduling section (which basically means you won’t need Hootsuite anymore).
The only negative thing about it is that it will take a bit of time to really get up to speed with using it, but I guess the 30 day free trail kind of makes up for that.
My recommendation would be try using it for 3 months, align your strategic operations around it (it covers pretty everything you will need a part from email marketing), and if you’re simply not getting it, then try something else.
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